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HEADSAIL COACHING & TRAINING
Executive Coaching
Headsail Coaching & Training is a small business offering executive coaching and corporate training in Bedfordshire.
BRAND STORY DEVELOPMENT
Project Brief
Hazel specialises in the GC Index and wanted to make her process feel human to corporate clients. The brief was to create something that feels simple and approachable. The client had taken part in a series of questionnaires and wanted me to consolidate her answers and various existing bios into a coherent story.
Deliverables
Full website writing. At the time, this included a home and about page, 3 services pages, and a contact page. Hazel has since simplified her approach and has rebranded, reducing her website to a single page using the same content originally provided.
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