HOPES

What is the instant gratification?

DREAMS

What goal does it fulfil?

FEARS

What holds them back?

DESIRES

Why does it matter?

COPYWRITING IS AN EMOTIONAL SALES TOOL

What Drives People to Choose Your Brand Over Another, & How Do You Tap Into Their Burning Desire to Have Whatever it is You've Got?

When people make decisions, they harness their core emotions to help guide them to the right choice. 

 

Copywriting for sales is all about supposing scenarios where your customers are already enjoying the superb benefits of your solutions, then asking people to take the action that makes you part of their reality. Copywriting must gently pull on the right emotional triggers to seamlessly persuade people to say YES!

I spend much of my time getting into the heads of your desired customers, so we can channel the right demand directly to your door!

WE DELIVER

WORLDWIDE

Copywriting Effortlessly Lifts Perceptions of

Quality, Value and Service.

 

What does your current story say about your brand?

Professional Edinburgh Copywriter

I work closely with all types of businesses in the travel, leisure and lifestyle industries. No project is too big or too small, so if you're keen to see how easily the power of persuasion can lift your revenue get in touch for a no-obligation chat and we can take it from there.

 

Ready to Ignite?

Convert casual browsers into paying clients with persuasive words.

Engage prospects with absorbing content across your marketing channels.

Discover your brand's deep-centered why factor with meaningful conversation.

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